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The Importance of e-Commerce

Sucharita Mulpuru at USI

How important are Google and Facebook to online sales today?

What does omnichannel really mean and who is doing it well?

Having performed research for financial services, retail, and travel industries, Forrester Research analyst Sucharita Mulpuru will provide guidelines for acquiring, retaining, and servicing customers in 2013 and beyond.

Follow Sucharita Mulpuru @smulpuru
eBusiness analyst - Forrester Research